Adventure #38 - Mirror.xyz

The home for web3 publishing

Hey therešŸ‘‹

Youā€™ll now be getting the newsletter on a Monday.
Hope you donā€™t mind.

Hereā€™s a doggo to get as Monday Motivation.


Onto the newsletter.
Today's plan:

Use this framework to look into a business:
(1) The product
(2) The founding team
(3) Funding & Hiring

Current events + business talk
(5) Meme of the week
(6) Hustler's ambition

Disclaimer: None of this is sponsored, I choose what to write about. This is not financial advice either!

Today is dedicated to Mirror.xyz

The Product

(i) problem

Not sure if this is the full range of problems but these are my thoughts:

  • Writers struggle to monetize their work

  • Collecting pieces of writing isnā€™t possible

  • Crowdfunding through writing is tricky

  • Supporters donā€™t receive ā€œassets(/NFTs)" for their support

  • Revenue splits are done based on trust

(ii) solution & demo

Mirror is this cool web3 publishing platform where your posts turn into NFTs that can be collected (for free or paid)

Hereā€™s my favourite one that Iā€™ve collected

These NFTs can also be traded on the secondary.
Though demand isnā€™t much but collectors can still "flexā€ their assets.

Another amazing feature is connecting emails with wallet addresses.

The on-chain data can be analyzed with tools like Kazm (which I wrote about here) and collabs can be arranged for more utility šŸ”„ 

But my absolute favourite thing about Mirror is..

That it turns passive consumption (e.g. reading) into the active process of collecting.

I even recommended it to the friends in my LinkedIn network

Mirrorā€™s crowdfunding feature is now paused but other people have used it pretty successfully before.

Emily Segal raised 24eth for a novel.
Jack Butcher is another example, raising 23eth for Ukraine.

You could also do revenue splits (e.g. if you had contributors in your article).

It was really cool, I hope they bring those features back.

So how does it look like??

This is your dashboard, on the left you create entries (= posts).

Itā€™s very very simple so I wonā€™t do a detailed walkthrough.

Give it a try if you like, itā€™s free to use.

(iii) how you can benefit

  • create blogs

  • collect articles

  • use on-chain data to know your supporters

  • involve your supporters in your journey

The founding team

Denis Nazarov - CEO (Twitter, LinkedIn)

Iā€™m sure youā€™ll recognize these names.

Safe to say Mirror is in very good hands. šŸ”„ 

his LinkedIn

And if you wanna read his blog posts on a16zā€™s blog, hereā€™s the link

Funding and Hiring

A) Funding - yes

$10mil across a pre-seed and a seed round.

Thereā€™s not much info out there announcing it.
I only found this - HERE

B) Hiring - yes

Theyā€™re hiring for 2 roles Back end and Front end engineers.
Link here

Favourite meme of the week

for 20th April šŸ˜† 

And shoutout to Kalah H. who guessed itā€™s Alex Hormozi

Hustler's Ambition

(A section dedicated to frameworks/ideas/tools)

A cool observation from Colin and Samir.
If youā€™re a creator, I would definitely recommend following them.

Thatā€™s it for this week.
See you next Sunday Monday šŸ‘‹

- Mitko

Ps. in case you missed last weekā€™s issue

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