Adventure #25 - Upside Coop

Get community on the cap table

GOooooood Morning ladies & gentlemen. And Happy New Lunar Year!!!

Before we get busy, wen Twitter spaces??? Follow 4 updates

Today we're talking: Community x Ownership

The plan:

Use this framework to look into a business:(1) The company (/product)(2) The founding team(3) Funding and Hiring(4) Why the business excites me

Current events + business talk(5) Meme + NFT Market(6) Hustler's ambition

Disclaimer: None of this is sponsored, I choose what to write about. This is not financial advice either!

Today is dedicated to Upside Cooperative

The company (/product)

Upside Cooperative is a platform that allows businesses to give out actual equity to their contributors. And it's all done in a legally compliant way.

Upside.coop is a turn-key community building platform for the era of community ownership. It’s easy, it’s compliant, and it’s equity.

A quote from their website

Why equity?? Don't we have NFTs and fungible tokes?

Yeah but with those, you don't hold anything that is backed.

What did holders of RTFKT get when Nike acquired them?? 

With equity, you actually do hold sth. Liquidity event = $$$ for you as well

The meaning behind their logo:

The platform is scheduled to be out on in about 3 weeks. Until then, here's what we know it'd look like:

1/ You create your loyalty and retention programme

2/ You engage with the community through the platform

3/ You drive success together with your community and reward impact

I'm sure there will be Lots more that you'd be able to do on the platform.

Currently, the team is getting ready to onboard the first cohort of communities. The platform will be live in about 2-3 weeks and it'll be free for individual users.

Here's a short excerpt of their whitepaper here. The actual whitepaper was co-authored by KPMG btw. 

The founding team

Tyler Morrey - Co-founder (his LinkedIn)Tyler's web2 background is in finance, valuations, securities etc

➙ Worked at Scalar as a Senior Associate (4 & 1/2 yrs)➙ Has a Certified Valuations Certificate➙ Cofounded Upside Coop in August 2021

Samson Burton - Co-founder (LinkedIn)➙ Worked at a private investment firm➙ Founded and sold Gustermail to Airtable➙ Was CEO of Scalar (where Tyler also worked) for over 2 years

Funding and Hiring

A) FundingThe team recently announced a $4.6 mill funding round led by Kickstart Seed Fund. Twas announced recently happened last April (Tyler told me).

In fact, they are looking to fundraise again in the not-so-distant future. 

B) HiringCurrently not but they will be in the near future

Why this business excites me

I'm fascinated by the idea of letting the community participate in the upside.

Those of you that have known me for a while will remember that I even considered putting equity of the newsletter to the side for the community. 

I'll be following this very closely. For me Upside Coop has the potential to fuel a lot of disruptive innovation. I'm all for it💯

Was on Canva yesterday and made this. Upside Coop is the answer

Favourite meme of the week

Does this count?? :|

If not, here's a banger video with a remix of the old Holly Dolly song 

Quick market thoughts

Things are definitely moving, been seeing gwei at 30 for quite a while. Below are some things that caught my attention

1/ The Dookey Dash game has had a great reception so far, lots of people playing.

3/ Polygon hardfork completed

4/ Rug Radio launches its rewards program

5/ Another conviction play on DeGods.

^ This move comes shortly after Pokeee spent $900k on 69 DeGods

Wild huh. Overall lots of hype in the market. Meanwhile, Google is dropping employees like crazy :/

6/ HashKey Capital raises half a bil

My on-chain activity

Minted this for $9, sold it for $275. Checks by Jack Butcher

Not bad huh? Well, floor is went to $405. But hey, let's not be greedy. Profit is profit

I'm still feeling bearish, watching from the sidelines. Definitely money to be made in this market though

Hustler's Ambition

A section dedicated to business frameworks/ideas/tools

Two resources - both aimed to help you improve your business

1/ A short thread on how to delegate

And if your team members need some training? I got you👇

2/ Hundreds of free courses (Harvard, Stanford, Duke University)

Aaaand that's it for today

Any feedback and ideas are welcome. My email is: [email protected]

Slowly working my way back into Twitter. Let's connect there

See you next Sunday👋- Mitko

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